Tuesday 16 October 2012

Spotlight - Fashion Films - Day 4


Today’s film is called Exclusion and features the SS13 Collection from Phannatiq. 






This contemporary film has been directed by Jack Henry James. The first scenes that we see are of a free runner, suddenly he spots the beautiful woman who is wearing the most amazing dress.  Filming on a housing estate gives this a real urban edginess which is perfect for the collection. As the film continues we follow the woman who is chasing the free runner around as he does back flips and jumps from various highs. This film reminds me of the channel 4 program misfits which I am a massive fan of. There is something fierce, hard and edgy to this film and this really makes the collection stand out as something that you could wear and feel sexy, confident and really powerful in.



I love the mixture of printed silks, chiffons and jersey within this collection and Phannatiq which is designed by Anna Skodbo shows her love affair with the forgotten London, urban industrial decay and street art in her prints, garment shapes and fits that break the norm.




As many other designers that have been featured, you will not be surprised to hear that Phannatiq, is an ethically sourced brand that is produced using hand silk printing techniques. Each piece is made by hand in the UK to make them unique which allows this brand to continuously work on their sustainability and carbon footprint.


Below shows a scene capture of one my favourite piece from the collection, I love this dress it is beautiful.



What do you think of the video and Phannatiq’s collection? What are your favourite pieces?

I hope you have enjoyed reading my post and I look forward to hearing your thoughts. Remember to join me tomorrow for another fashion film.





The girl! x

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